The Trust Hospital Company Limited has renewed its call for early breast cancer detection as part of its Breast Cancer Awareness Month campaign, marked by an awareness walk on Friday, October 9, 2026.
The walk formed part of the hospital’s month-long campaign, launched on October 1, under the theme, “Every Story is Unique, Every Journey Matters: Honoring Every Story, Supporting Every Journey.”
Chief Executive Officer of The Trust Hospital, Dr. David Kwabena Okoh, urged the public to overcome the fear associated with screening and take proactive steps to know their breast health status.
“Most people are usually scared about going in for screening because they don’t want to be told what state they are in,” Dr. Okoh stated.
“We try to advise and create advocacy for them to go and get themselves screened, and if anything is picked up, they can be treated,” he added.
Dr. Okoh highlighted the burden of breast cancer in Ghana, where more than 4,000 women are diagnosed with the disease annually. He noted that nearly half of those diagnosed succumb to the illness, while up to 70 per cent present at advanced stages, partly due to limited awareness and persistent misconceptions about the disease.
He also emphasised that breast cancer affects men as well as women, urging both sexes to take advantage of screening services available at the hospital’s branches nationwide.
“So, men, know that you can also get breast cancer. Come into our branch, and let us get you tested. Women, come over, let us test, screen, and be sure that you are fine and free of breast cancer,” he said.
As part of the October campaign, The Trust Hospital is offering free breast screenings to people who visit any of its 10 branches, alongside special discounts on ultrasound scans and mammograms throughout the month.
The campaign also seeks to educate the public on the warning signs of breast cancer, including lumps or thickening in the breast or armpit, changes in breast size or shape, skin dimpling or redness, and changes to the nipple or unusual discharge.
The hospital is encouraging awareness of recommended breast health practices, including regular self-examinations, clinical breast examinations and mammography in line with age and individual medical advice.
The awareness walk, which passed through Osu, Ridge and Adabraka, forms part of the hospital’s broader efforts to promote breast cancer awareness, encourage screening and support early detection during Breast Cancer Awareness Month.
